– PGA TOUR Superstore, the country’s leading destination for golf equipment, accessories, and apparel, has been named the official in-store retailer for TGL presented by SoFi licensed merchandise. Created by Tiger Woods and Rory McIlroy’s TMRW Sports, TGL is a new, tech-infused golf league featuring six
teams of PGA TOUR stars competing in a season of matches within the custom-built SoFi Center in Palm Beach Gardens, Fla. With PGA TOUR Superstore’s national footprint, this partnership expands TGL’s reach as the league gets set for its inaugural season beginning Tuesday, Jan. 7 in prime time on ESPN and ESPN+.
Fans can now shop for their favorite TGL team gear at PGA TOUR Superstore locations around the country, including amped-up offerings at stores in the six cities represented by TGL teams: Atlanta; Boston; Jupiter, Fla.; Los Angeles; New York; and San Francisco. The merchandise collections from leading brands offer something for everyone, including polos, t-shirts, hats, quarter zips, and accessories.
“TGL presented by SoFi will be a fun and innovative way to expose golf to new, younger audiences and we are eager for fans to embrace, cheer, and rep their teams,” said Randy Peitsch, Chief Merchandising Officer, PGA TOUR Superstore. “Today’s golf – whether playing or watching on TV – has become a booming form of entertainment for a growing number of people. It’s been fun for us to be a part of golf’s soaring popularity and with the launch of TGL, I’m confident even more people will look for ways to experience the game.”
“As we introduce TGL presented by SoFi, we’re working with best-in-class partners like the PGA TOUR Superstore to bring our team brands to life for golfers – building awareness in the lead up to the inaugural season,” said Regina O’Brien, Chief Marketing Officer, TMRW Sports. “With six teams engaging their fanbases across the country, PGA TOUR Superstore’s broad selection of team merchandise will be another way to connect with those fans who are excited about TGL.” TGL’s SoFi Center is only steps away from PGA TOUR Superstore’s Palm Beach Gardens location, which has been decked out as merchandise central for all things TGL. Additionally, all PGA TOUR Superstores across the country will showcase TGL merchandise.
PGA TOUR Superstore is owned by Arthur M. Blank, co-founder of The Home Depot and the owner of Atlanta Drive Golf Club, one of the founding six teams of TGL. Blank is a stalwart supporter of golf at every level and is committed to helping PGA TOUR Superstore grow the game, helping TGL succeed, and improving access to the game in local communities for all. For more information on TGL merchandise available at PGA TOUR Superstore, visit www.pgatoursuperstore.com.
About TGL presented by SoFi
TGL presented by SoFi features six teams of top PGA TOUR players competing in a season long, fast-paced competition that brings golf to prime time on Mondays and Tuesdays. TGL’s home is the custom-built SoFi Center, a tech-infused venue on the campus of Palm Beach State College in Palm Beach Gardens, Fla. TGL’s inaugural season begins Tuesday, Jan. 7 in prime time on ESPN and ESPN+ in the U.S. and with other prominent media partners around the globe. TGL’s six teams include Atlanta Drive GC, Boston Common Golf, Jupiter Links Golf Club, Los Angeles Golf Club, New York Golf Club, and The Bay Golf Club. To learn more about TGL, its teams, rosters, competitive format, and technology, visit TGL Explained.
About PGA TOUR Superstore
PGA TOUR Superstore is operated by Golf & Tennis Pro Shop Inc., a subsidiary of AMB Sports Entertainment and is headquartered in metro Atlanta. As PGA TOUR’s exclusive off course/off-airport retail partner in North America, PGA TOUR Superstore provides customers with access to the same technology and expertise as card-carrying PGA TOUR pros. All stores are staffed with teaching professionals and have multiple state-of-the-art swing simulators, practice hitting bays, and large putting greens. There is also an in-house club making and repair facility. Along with equipment and accessories, PGA TOUR Superstore has an unmatched selection of men’s, women’s and juniors’ apparel and footwear for golf and tennis. For more information, visit www.pgatoursuperstore.com.
